Client
Client
Mizuno
Mizuno
Project
Project
Wave Rider
Wave Rider
Type
Type
Commercial, Spec
Commercial, Spec
Year
Year
2024
2024
About
About
KlubDeDag invited us to create a spec ad for the new Mizuno Wave Rider 10, giving us early access to the shoe ahead of its global launch. With full creative freedom and support from KlubDeDag, we focused on visual flow, brand storytelling, and movement-driven imagery. Together with dance collective Igvi & Greben, we shaped a dynamic, design-inspired film that brings the shoe’s identity to life. The project showcases what we offer brands: thoughtful storytelling, bold visual identity, and the ability to turn product design into an engaging narrative.
KlubDeDag invited us to create a spec ad for the new Mizuno Wave Rider 10, giving us early access to the shoe ahead of its global launch. With full creative freedom and support from KlubDeDag, we focused on visual flow, brand storytelling, and movement-driven imagery. Together with dance collective Igvi & Greben, we shaped a dynamic, design-inspired film that brings the shoe’s identity to life. The project showcases what we offer brands: thoughtful storytelling, bold visual identity, and the ability to turn product design into an engaging narrative.
























Credits
Credits
Wander Andringa
Wander Andringa
Director of Photography
Director of Photography
Ico Balt
Ico Balt
Creative producer
Creative producer
Karisha Albers
Karisha Albers
Art Direction
Art Direction
Stefan Spoelstra
Stefan Spoelstra
1st AC & Visual Effects Artist
1st AC & Visual Effects Artist
Rick Klap / Klup De Dag
Rick Klap / Klup De Dag
Styling
Styling
Paul Maaswinkel
Paul Maaswinkel
Music Composition
Music Composition
Dance Company
Dance Company
Ivgi & Greben
Ivgi & Greben
Video & Music Production
Video & Music Production
Lake Woozoo
Lake Woozoo
Special thanks to
Special thanks to
Johan Greben, Annemarie Venema, Blokhuispoort
Johan Greben, Annemarie Venema, Blokhuispoort



